Midterm Progress – Karina, Jennifer, Chen

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As a group, Jennifer, Chen and I come together to collaborate to create a display system for the retail store, and a storage/acoustical system for workplace.

Both ideas, we use vinyl disc that we saw in as-is section, which seems that nobody use it anymore.

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For the modular display system, we used the vinyl disc as display shelf. We made a slot on a piece of plywood and slot the discs inside, so that the wood will hold all the vinyl disc and form a panel.

We can rearrange the pattern of the disc on the wall according to the need. The panel can stand on its own, acting as double-sided wall or it can be attached to the existing wall to make it one-sided display wall.

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For the acoustical screen, it is acting as not only acoustical screen but also a small hanging storage unit and posting board.

We also use vinyl disc as the backing and cover one of the side with foam and fabric, and the other side with used scarf to form a pocket.

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Comments we got from the review:

- For the modular display system, the most important thing is how to make it stronger to support products. Better to test it in full scale.

- We can should focus on the details, using reusable materials and make it look ‘high-end’ that is suitable for retail store window display.

- Instead of only stacking them together, we can try other methods, such as bending them to make other connection to the wall.

- Try to eliminate to use other materials that required more money to purchase.

- For the acoustical panel, instead of hanging, we can just attached it to the wall. Consider making it continuous to the ceiling installation.

- Try different pattern, not using only the circle shape (from the discs).

Our Response:

- For both projects, we want to focus on Goodwill retail store.

- For the modular display system, we want to stack five discs as one module to create a system that we can repeat for patterns and make it stand individually without the additional support wall.

- For the acoustical panel, we are thinking about using the sleeve of the discs, laser cut it into different shapes and combine it with the foam and fabrics to make a panel that sticks to the existing wall directly. This can be for a accent wall that is located behind the registry to make a statement for Goodwill.

 

Midterm Review – (Experiential) Branding

Created utilizing just 2 Goodwill t-shirts

Created utilizing just 2 Goodwill t-shirts

With cursory & secondary material tests on table and hung below my boards. Boards represent current direction

With cursory & secondary material tests on table and hung below my boards. Boards represent current direction

Images from pop-up shop, clothing store, and second-hand shop (left to right)

Images from pop-up shop, clothing store, and second-hand shop (left to right)

Close-up of upscale recycled product possibilities that could be made in-house or by partnering with local makers

Close-up of upscale recycled product possibilities that could be made in-house or by partnering with local makers

Focusing on Goodwill brand identity through materiality/products. Curating an experience exclusive to Goodwill; making the brand recognizable without its logo. Creating a more high-end experience, attempting to appeal to a wider customer base, including mid-high income (which has been hard to garner thus far in Goodwill’s history)

Feedback to work on (will mostly be research/information gathering):

1.Step-by-step implementation: What would that look like?

This question could currently have many answers because of the numerous components to my midterm project- I did not realize until review/feedback that I had so many disparate directions going on. From here, the main point is to narrow my scope and pick one goal: high-end pop-up shop, artist/designer collab to create one of a kind recycled goods,  logo/slogan work OR creating new paradigms of retail experience by expanding standard’s manual creating tactile brand identity. I will need to decide which has most potential for Goodwill and myself, and this will require research on how each might be implemented, and what the current paradigm & possible profit/output look like based on other company’s attempts.

2. Focus more closely on materiality implementation- take on the Goodwill standards manual. (Create materiality system to update current/future stores from supply chain cheaply/easily)

For this I need to research how other stores (ex. Aesop) have implemented basic materials to create extravagant experiences for the customer while connecting thoroughly to product (as display).  I will also focus on digging through other mid-high-end companies’ standards manuals to get cues on how Goodwill might add a materiality section. This will require me to research on/retrieval of some of the most common materials that Goodwill receives, to thoroughly connect the company’s main component: material recycling, to their stores.

Question for Audience: What are the most common materials Goodwill receives, specifically? (Must be goods that Goodwill anticipates they will continue to receive for the foreseeable future) Currently i’m focusing on possibilities with jeans, corrugated cardboard, and metal, but i’m not sure these are actually the most common? 

3. Think sustainably not only from a materials perspective, but from a business/financial perspective. How do you keep something like this going? 

This question is also very specific to the direction that I choose out of my multifaceted midterm, and was more geared towards the idea of a pop-up shop selling limited production goods made by/inspired by artist/designers. BUT, instead: Focusing on how to utilize materials from the Goodwill stream to change retail experience and increase profit will be where I start. This will require research into how to implement these materials (are they used whole? are they made into another material? will a designer/team need to be hired? Will the stores be able to implement this themselves? Will the interior design/installation/system be able to be maneuvered for future? How will this withstand time/trends? How would Goodwill create these potential products (ex. acoustic tiles or paper from denim)? How much would that cost and who would do the work? Could one process utilize many materials to create multiple outputs and lower costs? Would it be designed specifically for each individual store? Which stores would get it first? How does this affect customer experience/profit? Could this also turn into some kind of window display system that changes every few weeks or months like most fast fashion retailers? (Anthropologie is a great example)

This will require significant research into how other companies have curated retail experience re-designs, and would benefit from talking to someone from the Goodwill team.

kbajala_Midterm Review

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Feedback:

It’s Goodwill’s Mission to help people out of poverty. That doesn’t necessarily have to be your mission. What you have to figure out is; What is your mission?

Response:

My mission to creating the solar oven would be to use items donated to goodwill without the use of much labour, (besides the sorting and packaging), so that people who do not have everyday privileges can basically have a home inside of an unwanted suitcase. I wanted to provide someone with the means to cook their own food, I wanted to give someone independence with just that.

Feedback:

How much would this cost? Who is your core customer? What is Goodwill’s part in this? Are they just the manufacturers?

Response:

The solar oven can be produced for different customers. A solar oven that can be packaged with “as is” items from goodwill, and a simple reflective inner lining, can be sold to customers who have low incomes, or war refugees. Solar ovens that are sold at a higher value target the camping market. These oven would have to be able to work better, and have a consistent set of items.

Feedback:

How will you be able to utilize the space for multiple uses, than just an oven?

Response:

If the reflective inner lining could be folded down, or used as a dividing system for the items your place inside the bag, then the space can be utilized for other items.

 

Midterm Review_Lily-Jia

Modular Cells

Wimalin (Lily) Suklar | Jia Zhao

Overall 

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Details

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Study models/patterns

 

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First Prototypes – form and pattern

 

Feedbacks

Q. How it is going to be manufactured by Goodwill? Since the materials and resources are limited and various.

A. The module can be combined within a color palette and with the same type of fabrics. We are going to set a template of colors and materials as a guide and an instruction of how to assemble the module or seat. This way the Goodwill workers can follow along and reproduce the product.

Q. Think about the usage of each pattern; different patterns can work ergonomically for different parts of human body.

A. We are going to combined different patterns based on ergonomic of human body. For example, the puffy pattern will make you feel comfortable, while the stiff pattern is for structural purpose.

Q. How will it get assemble? what is the connection? How will it transform from one furniture to another?

A. For now, we are going to attach buttons or zippers at the edges of the module as our connection. In that case, the flexibility of the joint will allow people to assemble and transform the furniture under a certain instruction.

Adrian Karaan Midterm Review

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Feedback:

  • “What spectrum of shoes go through Goodwill that are modifiable?”
  • “Think about how you will sell it (The idea or the marketing)”
  • “Create a basic template”
  • “Use Goodwill as a platform to obtain readily-used materials”

Actions to take:

  • The next steps to take are more in-depth prototypes such as implementing my material tests to used shoes
  • Also doing more research on product manipulations such as natural dyes or color applicants that are environmentally friendly
  • refine business model towards a more marketable approach that will appeal to the masses and the core customers of Goodwill

 

mid term review

 

 

 

 

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After the mid term review, my concept of  turing abandoned clothes into teenager backpacks received a lots of positive feedback. I think one big fact that the idea works is because it is so simple to make but also feeds lots of needs. On the other hand, the design can generate more job opportunities for people to learn how to make these bags. I’ve also collected lots of valuable feedbacks to improve the concept.

1. Material wise, seek out more types of materials and combination would be more interesting. The fact about customizing these bags is that every single bag will be different, which could add more value to the product itself. Size wise, maybe come with multi-sizes in order to fit even broader audiences.

2. Since branding is a part of the design, It is very important to figure out how much it cost to establish a new product image, and how much more to develop the bags so that the profits come from these bags could recover the cost of building the image. Try to find a marketing position where the product is belonged. (ex. How much it sells? Where the product is put in the store? How the product is shown to the customers? and what kind system that runs for customization?

3. Other than how the bag is looks like right now, there are more aspect to think with. One of the aspect is function. Some informative questions could be if the belt can be adjustable? How is the buckle work? Or is there going to be any mechanism?

For future plans, i will definitely start with more material researching and also check color combination. Design wise, i want to collaborate with some of my peers’s ideas to further develop the bottom piece of my bag. Further more, i can work with people who shares the similar  ideas with me about rebranding and to make plans for new series of products.

 

 

 

 

 

Mid-Term Meeting Recap

Initial response to my humble proposal was positive. The review panel seemed impressed with  the simplicity of the system and ability the paper making process could be quickly and easy trained for the workers at Goodwill. Interest exists in the possibility for Goodwill to create its own packing materials. I learned today, that from a sustainability stand-point from Goodwill’s e-commerce perspective, it could possibly cut external costs of buying styrofoam and being a sustainable substrate substitute. That being said, feedback went as follows:

  1. Research the possible costs for large scale integration for mass production  at Goodwill. How much does this industrial equipment cost? How can it be a worthy investment for Goodwill?
  2. Define possible partnerships more clearly. Some light talk from today discussed the partnering of paper-making collaboration between Goodwill and local manufacturers. What are these defined roles? What can goodwill get outside of an philanthropic standpoint from these joint efforts?
  3. How much more effort is needed for the creation of fine art paper as opposed to the rough felt? For whom is this product sold to outside of internal efforts.
  4. Is there any actual benefit to the rough felt produced  from an actual performance standpoint, outside of the benefits of cost.

Further efforts to push this effort along, intensive research into cost and performance  needs to be made to confirm this system as a positive system for Goodwill to implement. More prototyping needs to be taken to actual produced the tradition recycled rag substrate. Connections the printmaking department need to be called upon. Research and documentation of this process as a whole needs to be taken.

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Amy Material test

I’m interested in adding old fabric material value by using digital fabrication. In order to attract high end customers, personally thinks that Goodwill could have a high end line for producing high end products.

Personally interested in adding structures on fabric. As a result, I experimented 3d printing on fabric. The 3d printing material(PLA) would melt on the fabric. The other method is using laser cut to cut out triangles modules, customer could snap the modules on both side of fabric so that they could make their own customize clothing,jewelry, or furniture pieces to create a pattern.IMG_7369 IMG_7368 IMG_7367 IMG_7366 IMG_7365 IMG_7364 IMG_7363 IMG_7362 IMG_7360 IMG_7359

Daniel Frank Material Test

Focusing on sustainability and zero waste is a main focus for Goodwill, and their products should reflect these goals in relation to their mission of giving job training to those with no options.

I want to address the issue of our unwanted soft goods. We as a culture have a strong tendency to throw out our cloths and other goods for what is new and in style. This wasteful habit is unsustainable and harmful to life here on our planet. If we continue in the direction we have set forth then the result will be: a lack of resources, a harmful biosphere, and ultimately, unlivable conditions.

I have been looking at how to bundle our unwanted fabric together as a new commodity. This new material use will be the base for cement blocks, resin surfaces, and other solid materials. I have attempted the binding process of soft goods in oder to create a solid block of material.

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Materials and Experiments

The major opportunity of this class of  was the ability to focus and study and intervene with the existing systems Goodwill deals with and the potential for them to expand and shift their material flow, adding value to this material to that Goodwill has difficulty dealing with and selling on the global commodities market.

Another major goal of this class is the introspective study of my own current design  discipline ( I am a graphic designer) and attempt to correct some unsustainable aspect of my own professional practice.  Fortunately, branding and materiality provides the spaces for these two thoughts to exist together.

What I’ve conceptualized as a project is the creation of rag paper. Textile scraps unusable for other methods of recycling and reused can be pulped and beaten down into basic fibers and recomposed into high quality pulp. High quality paper is composed of higher percentages of cotton fibers in the pulp as opposed to normal printer paper composed of wood pulp. Higher quality papers are both more durable and used for higher quality purposes as well as sell at a high cost. Many high quality inkjet photo prints and analog print techniques use these papers. Conceivably unusable free donations sorted from Goodwill can be used to create a material for which they could brand themselves, or use it in a system in an attempt to reach itself into a higher quality more expensive market, along the lines of luxury brands. Other material experiments with the initial materials donated from Goodwill work around with pattern and form tests to see if potential patterns and forms could be used to brand the eco-sustainable efforts for Goodwill as a whole.

Potential partnerships can be born from this with national and local paper mills as free textile donations could possibly be beneficial to both suppliers.

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